Here is what you missed in augmented reality from September 1–30, 2020 — Numbers Forecasts IDC estimates a five-year compound annual growth rate (CAGR) in AR/VR spending of 76.9% worldwide in 2019–2024 to reach $136.9 billion by 2024. (IDC) Technavio has been monitoring the augmented reality (AR) and virtual reality (VR) market and it is poised to grow by $ 125.19 billion during 2020–2024, progressing…

Here is what you missed in augmented reality from August 1–31, 2020 Numbers Forecasts The market research firm Future Market Insights forecast this month that the mobile augmented reality market alone would be worth US$3-billion by the end of this year — and US$24-billion by 2030, with a compound annual growth rate…

Here is what you missed in augmented reality between July 1–31, 2020 — Numbers Forecasts Pokémon GO Surpasses $3.6 Billion in Lifetime Revenue as It Celebrates Four-Year Launch Anniversary (SensorTower) Reported Over 1M fans pay to attend virtual Tomorrowland (IQ-Mag) The Sims 4 hits 30 million players with massive pandemic bump (VentureBeat) Roblox jumps to over 150M monthly users, will pay out $250M to developers in…

Here’s what happened in augmented reality between June 1–30, 2020 — Numbers Forecasts Sensor Tower estimates that Roblox player spending passes $1.5bn on mobile (GamesIndustry.biz) Survey Results Nearly a third of all [manufacturing] companies polled (29%) said they are realizing more than a 25% increase in productivity efficiency. Additionally, more than half (61%) said they are realizing as much as a 20% savings in costs…

Four metrics you should be optimizing for in augmented reality — Augmented reality offers a brand new way for people to engage with digital content. This type of engagement is dramatically different from the views and clicks we are used to today; but this should come as no surprise seeing AR represents a massive leap in dimension — moving the digital…

Here is what happened in augmented reality between May 1–31, 2020 — Numbers Forecasts AR/VR investment volume (number of deals) declined significantly in the last 2 quarters. Total quarterly investment volume in Q1 2020 was at a similar level back in Q4 2013, before VC interest in the current wave of AR/VR was sparked by Facebook acquiring Oculus, according to Digi-Capital (VentureBeat) Reported Brooklyn-based sneaker…

Create WebAR face filters that harness the power and freedom of the open web — I am extremely excited to announce the launch of 8th Wall Face Effects. With the rollout of Release 14, we are equipping developers with new web development tools to create unique, interactive and real-time face filters that can instantly live on any website. …

Here is what happened in augmented reality between April 1–30, 2020 — Numbers Forecasts SuperData now projects XR hardware and consumer software will earn $6.3B in 2020. (SuperData) The number of hearables in use is estimated to grow to more than 970 million by 2024. That would be an increase of 270% over the 260 million estimated for this year according to Juniper Research…

How Augmented Reality and Virtual Reality are Evolving Advertising Strategies Today — Picture it, it’s 1994. Ace of Base’s “The Sign” was topping the charts, Disney’s “The Lion King” was the highest grossing film and on the cover of Time Magazine was the next big thing — the internet. It was also the year a little rectangle was purchased on HotWired.com …